First Impressions Likely the Key to Patient Loyalty
First impressions; perceptions which, valid or not, we all make no matter how objective and fair we believe we are, any time we come into contact with a new organization or individual, no matter where...
View ArticleDoes it really matter what your employees wear?
Many employers are reluctant to establish (and even more reluctant to enforce) standards for employee appearance. And many employees resent the idea of an employer requiring that they alter something...
View ArticleInbound Marketing Defined for Practice Based Businesses
These low cost, high yield marketing techniques are the key to building your practice based business, engaging your clients, engendering loyalty and stimulating word of mouth referrals. Elizabeth...
View ArticleWord of Mouth: The 2013 Marketing Calendar for Dental Practices, Dentists and...
Announcing the release of the 2013 marketing calendar tailored specifically for dental practices: Word of Mouth. As the title indicates, word of mouth explores word of mouth marketing for dentists and...
View ArticleIf You Get a Chance, Don't Be Yourself, Be Batman
Reblogged from 365 Days of Marketing: Authenticity, the marketing buzzword from the last decade and the piece of advice given universally to owners of small businesses or large alike and to marketing...
View ArticleUsing the Internet Effectively and Efficiently to Attract New Patients to...
The upside of internet marketing for dental practices is that many of the internet marketing tools your practice should be utilizing can be used at little to no cost beyond the investment of time –...
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